• Jutta Dudley

How do you write an Effective Elevator Speech?


A good elevator speech (or pitch) is one that immediately grabs attention and convinces someone you can help them. You need to be prepared with a good one because you never know when you will need it. So how do you write an effective elevator speech?


You need to cover a few critical areas in a short space of time – so think of the questions they would ask you:


Who are you? – As quickly as possible, say who you are and the name of your business.


What does your business do? – Without going into too much detail, summarise what your company does – your key services, or products.


How can you help me? – Decide if you are selling a dream (what people want) or a need (like medical aid) and pitch it to them as “We help people to…”


NB – Allow some time to answer questions – make sure you get their details and always follow up!


V-Assist is proudly celebrating three great years of assisting people this month and so for any new clients signing on in October and our existing clients, who we would like to thank for their loyalty, we are gifting 30 extra minutes free of charge in the week of 21- 25 Oct! Contact us to find out more.

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E-mail: jutta@v-assist.co.za

Phone: +27 82 573 1261

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